AiThority: At CES 2020, AARP Showcases Age-Tech and the Market Potential of Consumers Age 50-Plus
AARP CEO Jo Ann Jenkins to Highlight Findings From the Longevity Economy Outlook at Jan. 7 Storyteller Stage
AARP will showcase innovation in age-tech and highlight opportunities created by the growing age 50-plus market at booth #41131 in the Sands at CES 2020.
“All businesses and entrepreneurs need to recognize the growing economic power and potential of the 50-plus market and help create innovative solutions to empower us to live better as we age,” said AARP CEO Jo Ann Jenkins. “Across our curated exhibit, pitch event, developer challenges and speaking appearances, we are highlighting the ways that our growing older population is driving $8 trillion of economic activity a year, along with innovation and new value creation.”